I. Abstract: Level of analysis: Nongshim Foods in China
II. General Information on Nongshim
A. Nongshim the Company
Nongshim Foods is a food manufacturer specializing in instant noodle and snacks in Korea, established in 1963. It also produces and sells beverage, bottled water, instant rice, microwavable or ready to-boil foods. It imports and distributes worldwide famous food brands such as
I. Introduction
In the year 612 AD an Imperial Chinese army of more than a million soldiers marched on the northeast Asian kingdom of Goguryeo. Though vastly outnumbered, the soldiers of Goguryeo whom many modern-day Koreans see as their ancestors.
Now, almost 1,400 years later, Chinese scholars are claiming that the ancient kingdom of Goguryeo was a part of China’s "regional government fo
History of CHINA
Communist party of China set up a government in 1949
October 1st in mainland.
China can not be a unified nation.
"The People's Republic of China.“(마오쩌둥) 중화인민공화국 = 중국
'The Republic of China.‘(장제스) =중화민국
Economy of CHINA
China has the world's second-largest economy
But China's 2011 nominal GDP per capita of US$5,184
of diplomatic relations between Korea and China, How do we performed business in China for success in the cultural characteristics and communication view points? Our group supposed we started coffee franchises(Caffe Benet) in Beijing, China. And we looked for informations and knowledges about Chinese culture and Chinese customs for successful franchise management in Beijing from intercultural com
of
main part on foreign
Labor problem
Short history of spin off
A lot of subsidiary company
The expansion of the ocean
development
Increase of shipping
transport industry
Chinese shipping business
The domestic competitor
and price competition
The overall depression of
shi
Global Trend towards Protecting the Ozone Layer
Global Convention and Protocol
The Vienna Convention (for the Protection of the Ozone Layer)
The Vienna Convention is a treaty concerning the customary international law on treaties between states. It codifies some groundwork of international law trying to protect the ozone layer. The US was the one the biggest producers and consumers of
Early Overseas Chinese
Overall History
• Origin of overseas Chinese
• Poverty
• Southeast
• Regular occurrence
• North people’s attack
• 唐人街( Chinatown)
• Commodity economy
• Over 100,000 people
• Start to form network
• Mass migration
• Spread worldwide
• Nationa
Chinese leaders, Communism was the only idea that liberate Chinese people from Western and Japanese imperialism so they thought they could establish powerful China.
They were great nationalist and revolutionist. They wanted to make new China and new world history.
Of course, after Cold War, Communism were collapsed all around world.
But, their revolutionary idealism and belief are still res
1984 Launches the New Technology
Developers Inc. funded by the CAS
- 1987 Chinese Character Card, first original
hardware
1989 NTD was renamed Legend Computer
Company
- 1990 Launched its own-brand PC in China
1996 Legend became the market share
leader in China
2003 Legend announces the birth of its new logo,
"Lenovo"
2005 Lenovo acquires IBM's Personal Computing
1. 연구의 배경과 목적
기본적으로, 맥주시장은 소비자의 습관성 구매와 브랜드 로열티로 인해 1위 기업에게 많은 것이 유리하도록 돌아가게 되어있는 시장이다. 이런 시장에서 Hite가 OB를 누르고 1위를 차지하게 되기까지의 과정은 이제 하나의 경영신화처럼 되어가고 있다. 그리고 Hite는 맥주시장에서